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Answers to common DXP questions

Direct answers to the questions teams ask when they evaluate, build on, or migrate to a modern digital experience platform.

Composable
What is a composable DXP?
A composable DXP is a digital experience platform assembled from independent, API-first services, such as a CMS, commerce, search, and personalization, that teams can choose, combine, and replace without rebuilding the whole stack.
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Agentic
How is an agentic DXP different from a traditional DXP?
An agentic DXP differs from a traditional DXP by letting AI agents plan, assemble, and optimize digital experiences inside governed workflows, while a traditional DXP depends on people performing each of those steps by hand.
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